What is

ASH EXPO?

Welcome to Ash Expo, East Africa’s premier trade event connecting exporters and importers of specialty food products. Established with a vision to bridge the gap between food manufacturers and distributors, Ash Expo has become a key networking platform for food professionals from around the world. Our event, taking place from May 2 to 4, 2025 in Nairobi, Kenya, is dedicated to showcasing an array of premium food items, from chocolates, candies, and cakes to sauces and wafers.

Our mission is to create opportunities for global partnerships, innovative exchanges, and to help participants discover new markets.

At Ash Expo, we believe in the power of connection. Our mission is to create opportunities for global partnerships, innovative exchanges, and to help participants discover new markets. We aim to support and grow the food industry by facilitating meaningful relationships that lead to success in the competitive food export and import sectors.

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Visitors
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Exhibitors

Our

Mission

At Ash Expo, we believe in the power of connection. Our mission is to create opportunities for global partnerships, innovative exchanges, and to help participants discover new markets. We aim to support and grow the food industry by facilitating meaningful relationships that lead to success in the competitive food export and import sectors.

Our

Vision

To be the leading platform for connecting food exporters and importers across the globe, empowering growth through meaningful partnerships, innovation, and sustainable practices in the specialty food industry. We envision a world where East African products reach every corner of the globe, fostering cultural exchange and economic prosperity in the food sector.

Product Categories

This category includes a variety of sweet treats such as chocolates, candies, gummies, toffees, marshmallows, and other sugar-based products. It also covers baked goods like biscuits, cookies, and cakes, as well as novelty confections, providing a broad selection for sweet indulgence.

Offers a variety of teas and coffees to suit different preferences.

This category includes a variety of dairy-based products such as ice cream, frozen yogurt, sorbets, and fermented milk products like yoghurts.

Includes ingredients like aromas, acidity regulators, emulsifiers, and humectants used in food production.

Focuses on packaging materials and food handling equipment to ensure safe transportation and storage of products.

This category includes packaging materials and solutions designed to preserve, protect, and display food products. It covers a range of packaging types such as plastic, glass, metal, and biodegradable options, along with innovative packaging technologies that ensure food safety, extend shelf life, and enhance convenience for consumers.

This category includes a range of dietary supplements, including vitamins, minerals, protein powders, and other health-boosting products to support overall wellness and nutrition.

This section features a variety of non-alcoholic beverages, such as soft drinks, juices, energy drinks, sports drinks, bottled water, and health drinks.

Includes essential grocery items like baby foods and canned foods.

Focuses on government-related bodies, associations, and media organizations in the food and beverage industry.

The

Venue

The Ash Expo 2025 will take place at Nairobi’s BBS Mall in Eastleigh, an exceptional venue known for its impressive daily footfall of over 20,000 visitors. With more than 1,000 retail outlets and ample parking with over 1,000 bays, BBS Mall is well-equipped to host a large-scale event like Ash Expo, providing an energetic and secure space for exhibitors and attendees. The mall facilitates transactions exceeding 30 million Kenyan shillings daily, making it a commercial powerhouse that perfectly aligns with the Ash Expo’s mission to connect businesses with high-traffic audiences in East Africa’s thriving market.

Our

Partners

Testimonials

Ash Expo provided our company with unparalleled access to new markets. We connected with suppliers and buyers we never would have met otherwise. The level of organization and diversity of exhibitors was truly impressive."
James K.
Food Distributor​
As a small-scale chocolate maker, this expo gave us a platform to present our products alongside big brands. The exposure has been invaluable for our brand’s growth and credibility."
Dennis L.
Artisan Chocolatier